Careers

Position: Product Marketing Specialist

Location: India

RoleType: Remote

Join StickmanCyber: Pioneers in Cybersecurity as a Service and AI driven Cybersecurity Platform

At StickmanCyber, our mission is more than a commitment – it's a guiding light: "We do everything in our power to protect our customers from cyber threats"

Established in 2006, we've carved a niche in the cybersecurity landscape, demonstrating a remarkable business growth. Our success story is built on a foundation of trust and commitment that the staff at SitckmanCyber have created with our clientele, which includes several prestigious public listed companies.

We have:

• No Investors, No Debt, No Greed
  
• No Inflated Valuations, No Unrealistic Targets
  
• Just Pure, Uncomplicated Commitment

We are accountable only to our staff and clients. This unique focus sets us apart.

We're not just running a business; we're nurturing a philosophy. Every day, we're committed to ensuring the security of our customers and the welfare of our staff. Growth is not our primary goal; our aim is to maintain fairness in pricing, pay our staff well, and reinvest profits for our staff training, new technology, innovations that is targeted for our customers' success.

We pride ourselves on being the trailblazers in the Cybersecurity as a Service (CSaaS) domain, a testament to our innovative spirit and commitment to excellence. Our business model not only generates robust recurring revenue but also ensures profitability, showcasing our operational strength and market resilience.

Our most ambitious project yet is the development of an industry-first AI-based Cybersecurity platform. This cutting-edge technology is a game-changer, poised to revolutionize how we safeguard businesses from cyber threats. By joining our team, you'll be at the forefront of this exciting venture, leveraging AI to enhance our capabilities and deliver unparalleled protection to our clients.

We're looking for passionate individuals who are eager to contribute to a larger global cybersecurity product/platform company. If you're driven by innovation, excellence, and a desire to make a significant impact in the cybersecurity world, StickmanCyber is your destination.

Summary:

We are seeking an experienced Product Marketing Specialist. The primary objective of this role is to create product marketing materials, messaging and positioning that differentiate our cyber security products and services from our competitors and can be used in marketing campaigns to acquire new customers and drive revenue. You will be a self-starter with a determination to understand the capabilities and functionality of our products, documenting your findings that you can then transform into benefits and unique positioning statements to differentiate us versus our competitors.

Responsibilities

• Work with our Head of Product, for each product area to understand the features and capabilities of each product.
• Conduct market research, competitive analysis, and customer insights to identify market trends, customer needs, and opportunities for product differentiation.
• Collaborate closely with cross-functional teams, including product, sales, and marketing, to define product positioning, messaging, and go-to-market strategies.
• Create compelling product narratives, value propositions, and messaging frameworks that resonate with target audiences and drive sales.
• Create high-quality marketing collateral, including product presentations, case studies, datasheets, whitepapers, and website content, to educate and persuade customers.
• Coordinate product launches, including developing launch materials, sales enablement resources, and training programs to support successful product adoption.
• Develop marketing campaigns across multiple channels, including digital, social media, email, events, and traditional media, to generate awareness, demand, and leads.

Requirements

• Bachelor’s degree in marketing, business, or a related field; MBA is a plus.
• Proven experience (5+ years) in product marketing, product management, or related roles, preferably in the [industry/sector] industry.
• Deep understanding of marketing principles, market research methodologies, and product lifecycle management.
• Strong analytical skills, with the ability to translate data and insights into actionable marketing strategies and tactics.
• Excellent communication skills, including the ability to articulate complex ideas clearly and persuasively in both written and verbal formats.
• Demonstrated ability to collaborate effectively with cross-functional teams and influence stakeholders at all levels of the organization.
• Experience in cyber security or B2B marketing is a plus.

Please submit your application to careers (@) stickmancyber.com, mentioning the position you applied for in the subject line.